Updated on April 27, 2026
Our team places high value on protecting every user¡¯s personal privacy and individual data rights. This privacy notice is designed to help users clearly learn about how we collect, save, and process personal data when you use our mobile game, Blossom Merge 2048 (referred to as the ¡°App¡± below). We highly recommend all users review this policy thoroughly to fully understand our data handling rules and privacy standards. By opening the game application or accessing any built-in services within the App, you confirm that you fully acknowledge and agree to all terms listed in this privacy policy.
Information Collection & Usage
1. In-App Behavioral Data
We collect a wide range of non-sensitive and gameplay-related data during your use of the App. Collected content includes user click habits, visited in-app pages, viewed content sections, application startup records, permission setup status, normal operation conditions of core functions, quantity of other software installed on your device, application package names, device brand models, real-time network connection conditions, firebase device IDs, SIM card issuing regions, system display language, and advertising cookies that third-party promoters may store or access. All collected data is only shared with officially authorized third-party analysis tools, including Firebase, Facebook Analytics, and our exclusive internal data statistics platform (ECS).
2. Advertising Relevant Data
To deliver customized and tailored advertisement content, we will collect your Android advertising ID. This unique identifier is limited to marketing delivery and data analysis scenarios only. It is important for users to understand that the advertising ID contains no sensitive personal content and cannot be used to identify individual users or specific equipment. This data remains completely separate from personally identifiable information and fixed device unique codes such as SSAID, MAC addresses, and IMEI numbers.
3. Network Environment Information
Whenever your device connects to the internet to run our game, we will record basic network details, including current network modes such as Wi-Fi or cellular data, as well as your public IP address. These details play a key role in maintaining stable game connections, optimizing operating performance, and ensuring smooth user gameplay experiences.
4. Third-Party Monetization & Analytical Data
Multiple third-party development toolkits (SDKs) are integrated into our application to support advertising monetization and data statistics services. These external tools may automatically obtain limited user and device information, covering the following categories:
l Android advertising identifiers
l Hardware information, including device types, technical parameters, and service usage regions
l Anti-cheat and risk control data, mainly for identifying invalid ad clicks and abnormal traffic behaviors
l Basic demographic insights analyzed through IP positioning
l Data supporting brand promotion, market analysis, and behavioral statistics
l Local advertising cookies stored or read by third-party service providers
It should be noted that all information gathered by external SDKs is independently managed and controlled by corresponding third-party service providers. We cannot adjust or supervise their data operation rules. Our cooperating third-party service providers cover mainstream advertising and monetization platforms such as Google Admob, Facebook Audience Network, IronSource, AppLovin, Vungle, Unity, Fyber, Amazon and Pangle, alongside analytical tools including Firebase and Facebook Analytics, plus our proprietary internal data management system. You may find official privacy policy links for all external partners in the dedicated ¡°Third-Party Privacy Notices¡± section.
Legal Basis for Personal Data Handling
All data processing activities mentioned above are carried out under valid legal premises. The legitimate grounds for our data collection and usage are specified as below:
l Data processing required to perform service agreements, including providing normal game functions and completing basic user identity verification;
l Data processing needed to comply with local legal regulations, such as following standardized accounting rules and submitting necessary information to official regulatory authorities;
l Data processing based on reasonable business needs, including daily user relationship maintenance, platform service security protection, and regular product optimization and upgrade notifications;
l Data processing conducted with your clear consent, such as enabling targeted cookies and authorizing information sharing for personalized advertising.
In most cases, providing necessary basic data is a basic requirement for unlocking complete game functions and enjoying all built-in services of Blossom Merge 2048. Without relevant data support, partial core gameplay and service content may be restricted or unavailable.
How We Collect User Data
1. Automatic In-App Collection
Once you launch and run Blossom Merge 2048, our built-in system will automatically gather the user data outlined in earlier sections. All collection operations fully comply with this privacy policy and comply with local laws, industry rules and official regulatory requirements.
2. Data Acquisition via Third-Party Channels
Should you download and install the game through external distribution platforms such as Google Play, we may obtain limited device markers and download records from those service providers. All such data gathering follows the independent privacy rules of each third-party platform and complies with current legal standards.
Data Security Protection Measures
We take user data protection extremely seriously and adopt standardized, reasonable security mechanisms to encrypt sensitive information whenever necessary. These safeguards are designed to prevent data loss, theft, improper use, unauthorized access, information leakage, content tampering and intentional destruction. Our specific protection practices are listed below:
l Deploy advanced encryption technology to protect personal data during local storage and network transmission, ensuring full safety in cross-device data delivery;
l Establish strict access permission management rules, limiting internal data viewing and processing privileges to authorized staff only. We record every access behavior in detail and conduct periodic security audits on a regular basis;
l Carry out routine security inspections and loophole repairs for game systems and server facilities, effectively defending against hacker intrusions, malicious virus attacks and other potential cyber threats.
Data Storage Duration
Only authorized staff with corresponding job duties are allowed to access user personal data. We will retain your collected information solely for the entire service cycle of our game. Once Blossom Merge 2048 officially ceases operation and related services are shut down, all stored personal records will be permanently erased completely.
Your Personal Data Rights
1. Consent Withdrawal
Whenever our data processing activities rely on your voluntary authorization, you reserve the right to revoke such consent at any time. Withdrawing approval will not invalidate any legal data handling conducted during the valid consent period, nor will it affect independent data operations performed by external third-party service providers.
2. Data Access and Modification
Within the scope permitted by local laws, users have the legal right to check and revise their stored personal information. We will provide you with a free copy of your data upon request without unnecessary delay, unless local laws explicitly allow reasonable charging. We reserve the right to restrict access requests if they may infringe on the legitimate rights and interests of other users. You may also apply to update or correct inaccurate personal data we hold, excluding content that you can edit directly within the game.
3. Data Deletion Request
You are entitled to ask us to erase your personal information under the following conditions:
l The collected data is no longer needed for the original service and operational purposes;
l You have previously authorized data usage and later canceled your permission;
l You raise valid objections to our data processing, and we lack legitimate and compelling reasons to continue such operations.
4. Processing Restriction
You may apply to limit our use of your personal information in the following scenarios:
l You question the accuracy of ongoing data processing; we will suspend relevant operations during information verification, which may cause partial or full service suspension;
l Data handling is deemed illegal, and you refuse data deletion but require usage restrictions instead;
l We no longer need your data for daily operations, yet you require it to file, defend or respond to legal claims;
l You submit an objection to data processing while we verify whether our legitimate business interests override your personal rights.
We will only process restricted personal data with your renewed consent, for legal dispute defense, to protect the legitimate rights of other individuals and organizations, or for major public interest reasons. We will notify you in a timely manner once processing restrictions are lifted.
5. Right to Object
If our data operations are based on your consent, service contracts or legitimate business needs, you may raise an objection at any time in accordance with applicable laws. We may only continue processing if it is essential for legal defense or meets other legally permitted exceptional conditions.
6. Third-Party Notification Right
If we have shared your data with external partners, we will notify those third parties of your requests for correction, deletion or usage limitation, unless such notification is technically unfeasible or requires excessive resource costs. We can also provide you with a complete list of our cooperative third-party companies upon your request.
7. Protection Against Automated Decisions
Unless otherwise stipulated by mandatory laws, you have the right to refuse decisions generated purely by automated data analysis and user profiling, especially when such decisions bring legal consequences or other significant impacts on you.
8. Data Portability
When data processing is based on your consent or formal service agreements and completed through automated tools, you may request to obtain your personal files in a universal, structured and machine-readable format. If technically achievable, we can directly transfer your data to another data controller, provided that such transfer will not harm the legal rights of other users.
9. Complaint Right
If you believe your privacy rights have been violated by our operations, please reach out to us via email: joaorobertocardosodelima@gmail.com, and we will promptly investigate and resolve your issues. You also hold the right to submit a formal complaint to the local data supervision authority in your residential area, workplace or the region where the alleged privacy violation occurs.
Privacy Rights for California Residents
Residents of California are granted enhanced privacy protections under the California Consumer Privacy Act (CCPA), and the full details of these rights are outlined below. To exercise any of these entitlements, please refer to the section titled ¡°Exercising Your California Privacy Rights¡± that follows. If you do not reside in California, this portion of the policy does not apply to you¡ªwe recommend reviewing our main Privacy Statement for information relevant to your situation.
1. Right to Disclosure and Information Access
You have the legal right to understand and obtain access to all personal information we have collected about you over the preceding twelve (12) months. This access includes the following key pieces of information:
l The different types of data we have gathered in connection with you;
l The categories of sources from which we obtained this information;
l The business purposes that drove the collection of your personal data;
l The specific details of the personal information we have accumulated about you.
2. Right to Request Data Erasure
You are entitled to request that we delete all personal information we have collected from you (and to instruct our service providers to do the same). However, this right is not absolute and is subject to certain exceptions. These exceptions include, but are not limited to, situations where we or a third party need the information to:
l Provide the services you have explicitly asked for;
l Address and fix errors within our system;
l Comply with the California Electronic Communications Privacy Act (as outlined in Section 1546 of the California Penal Code and its subsequent provisions);
l Conduct public or peer-reviewed scientific, historical, or statistical research that serves the public good and adheres to applicable ethical standards and privacy laws;
l Fulfill obligations required by law.
3. Information Retention Guidelines
l We may keep your personal data for an extended period if you have given your consent for such processing and have not since withdrawn that consent. Furthermore, we may be legally required to retain personal data for a longer time to meet legal obligations or official instructions.
l Once the game Blossom Merge 2048 stops operating, all personal data in our possession will be permanently removed from our systems.
4. Handling of Your Requests
Our goal is to respond to all verifiable consumer requests within 45 days of receiving them. If unforeseen circumstances require an extension (which can be up to a maximum of 90 days), we will notify you of the reason for the delay and the new expected response date via email, phone, or other electronic communication methods. We will not charge a fee for processing or responding to your verifiable request¡ªunless the request is deemed excessive, repetitive, or clearly unwarranted. If we determine that a fee is necessary, we will explain the rationale behind this decision and provide a detailed cost estimate before taking any further action to fulfill your request.
5. Non-Discrimination Guarantee
We will not discriminate against you in any way for exercising any of your CCPA rights. Practices that qualify as discrimination include, but are not limited to:
l Denying you access to our services;
l Charging you different prices or rates for our services;
l Providing you with inconsistent service levels or quality.
6. Notice Regarding Minors¡¯ Data Collection
Our services are not designed for, nor intended to be used by, individuals under the age of 13. We do not intentionally collect personally identifiable information from children in this age group. If we become aware that we have collected such information, we will immediately delete it from our servers. If you are a parent or legal guardian and discover that your child under 13 has shared personal information with us, please contact us promptly to start the necessary removal process. Users between the ages of 13 and 16 have the right to opt in to certain data processing activities; alternatively, parents or legal guardians of users in this age range may contact us directly with any questions or concerns.
Rights for EU and UK Residents
If you are a resident of the United Kingdom or any Member State of the European Union (EU), you are entitled to the following privacy protections in accordance with EU data protection regulations:
l Verify whether we are engaged in processing your personal data and obtain specific details about the personal information we hold concerning you;
l Request the correction or validation of the accuracy of your personal data;
l File a request for the removal of your personal data from our systems;
l Request that we stop processing part or all of your data if we no longer have a legal basis to continue such processing activities;
l Receive a copy of the personal data you have submitted to us in a format that is compatible with machine reading.
To exercise any of these rights, please send an email to joaorobertocardosodelima@gmail.com. We promise to respond to your request within one calendar month. Should you believe we are not adhering to applicable data protection laws, you also have the right to file a complaint with your local data protection authority.
Third-Party Privacy Policy Links
Within this document, we have included links to the privacy policies of our third-party partners. These privacy policies are independently managed and enforced by each respective third party, and we have no control over their content or implementation. The provided links contain comprehensive information about how these third parties collect, use, and share user data. We highly advise you to carefully review the privacy policies of these third parties. The specific links are as follows:
l Adjust: https://www.adjust.com/terms/privacy-policy/
l Unity: https://unity3d.com/legal/privacy-policy
l Pangle: https://www.pangleglobal.com/privacy
l Mintegral: https://www.mintegral.com/en/privacy
l Vungle: https://vungle.com/privacy/
l Max/Applovin: https://www.applovin.com/privacy/
l ironSource: https://www.is.com/privacy-policy/
Children¡¯s Privacy Protection
Safeguarding the privacy of children is one of our top priorities. We strongly encourage parents and legal guardians to regularly monitor and supervise their children¡¯s online activities. If parents or guardians find that their children have provided us with personal information without prior authorization, please contact us immediately. Upon receiving such a notification, we will promptly delete the relevant personal information from our systems.
Privacy Policy Updates
From time to time, we may revise and update this privacy policy to meet the needs of business development or changes in applicable laws and regulations. Once revised, the updated policy will be posted within the Application (or on relevant platforms linked to the Application). When appropriate, we will also notify you through a reasonable and accessible method. After receiving such a notification, you may review the revised privacy policy in detail. If you do not agree to the terms of the revised policy, you have the right to stop using the game Blossom Merge 2048. However, your continued use of the game after the policy update will be considered as your acceptance of the revised privacy policy.
Contact Information
If you have any questions, feedback, or concerns regarding this privacy policy or our data processing practices, please get in touch with us using the following method:
Email: joaorobertocardosodelima@gmail.com